I'm Brazilian. I breathe Samba and live for Football.

 

Culture and Sports aren't just interests – they're the heart of my work.

 

I believe people aren't driven by ads, but by their passions.

 

No one wakes up eager to hear a brand speak. But people can cross oceans to watch their soccer team play. I did – all the way to Japan.

 

When ads capture life's excitement, they inspire, connect, and drive change.

 

My work has taken me from Brazil to the UK to the USA.

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And to team up with Anomaly, BBH, David, Ogilvy, BBDO, JWT and DDB.

 

My love for design earned me a spot on the 2016 Rio Olympic Games International Design Committee.

 

My drive for positive impact led me to create Activista – a groundbreaking purpose-led agency.